There was one big absentee from the annual Super Bowl – Pepsi. They decided to pull away their TV advertising budget from this popular event in social media. Did this bold move succeed? Here are a few aspects of this move.
The answer you get by any SEO expert on keeping your readers faithful is -have great content! Although writing ‘great content’ is easier said than done, we can use a few simple tools to keep our readers on board with additional content to our own. In this post we will show the use of a few simple widgets that can enhance our blog’s content.
The first advantage of widgets is that they are easy to install and use. You don’t have to be a software designer in order to install a text widget on your site or blog. The second advantage is that most widgets can be customized in size, color and style to fit your blog in an elegant way. In this post I”ll recommend a few content-related widgets, that add relevant content to your readers in addition to your own original content:
Twitter Search Widget – There is no doubt about the impact tweets have on the web. over 50M users tweet daily billions of tweets, why not share the relevant ones for you with your readers? Instead of adding a twitter widget of your own tweets, add the search widget and cutomise it to your blog topic.This example is a search widget on ‘Ipad’
Bringing customers to a cafe or a restaurant requires good food, a nice setting and good service among other things. When I sat in a cafe and sent a tweet about it, I discovered a new way to bring returning customers: responding to the tweet in a creative way.
Picture credit: Chris Brogan
I sat with my laptop at Tazza D’Oro, a nice cafe-restaurant in Tel Aviv, best know for its excellent breakfasts. As I was waiting for a meeting, I sent out a tweet about sitting in this cafe. Reporting from everyday life is common amongst geeks, and I’m no different. Read more…
As said here before, networking happens everywhere. As a proud owner of a new dog, I found a community I wasn’t aware of at all. Except for the fun of having a dog, and especially a young and energetic one, in the past few weeks I met a lot of people with dogs, and some great connections.
There is always an exception, dogs who prefer different things to do with their leisure time-
As we wrote here before about networking in unexpected places, Even a taxi ride can turn into a connection. Some opportunities are good for business and some of the networking is fun. If you network enough, you will meet new and interesting people constantly. Here is an example with cultural benefits.
About a week ago I met and old colleague for a beer after work. While having our beer, I heard someone ordering a beer in Spanish two seats away from us on the bar. Being curious about the spanish, I introduced myself, and so did my colleague. The person we met turned out to be ‘Gale Talk‘, A Madrid based techno artist, who came to town for a concert. We had a fun talk about music and a few more rounds of beer.
Gale Talk
From here on, networking went on using MySpace, where you can find information and more importantly a few tracks. So I could listen to his music, which I really liked. Hope you will enjoy it too. I couldn’t make it to the concert, hope to see it next time in town.
Chester French is a talented two-man show. Let’s hear some of their rock music, and then talk about how they network their way to the fans:
The song you’ve just heard is titled “She loves everybody”. While this song helped them reach out to a larger audience, it wasn’t a huge hit, and wasn’t enough to promote their debut album “Love the Future”.
Traditional musicians rely on their record company to promote their act by using Public Relations offices, posters in record stores, etc.
But D.A. Wallach and Max Drummey took a different path: they’re promoting their music through networking.
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The Wadi
