Archive

Archive for the ‘Business Networking’ Category

Transparent Networking Comes to Financial Sites

March 3rd, 2010 Yohay Elam 6 comments

The financial world is full of secrets, but they are gradually being revealed.  More and more social networking sites are rising. We’ll examine three examples of sites that not only enable networking, but expose financial data. This makes us think – will this transparency reach the big financial institutions? Could the current financial crisis be avoided if the public knew what the bankers were doing?

The Web 2.0 revolution is reaching the financial sector. It’s not only forums and chat rooms, and not another Twitter application for stocks. This time it’s about revealing trades in real time. One sector is standing out: forex. Trading currencies has been around for a few decades, but it was limited to big financial institutions. The internet, among other things, brought this niche of financial investment (or speculation if you wish) to the masses.

“Show me the money”

There’s lots of innovation around forex trading platforms, so this served as good ground for networking sites as well. In 2009 and 2010, these networking sites went deeper – deep into the pockets of investors. Similar to applications such as Google Latitude that expose your geographical location, these sites expose data. But it’s not only forex. Let’s see some examples: Read more…

Showing All Your Cards – Good for Networking?

December 15th, 2009 Yohay Elam No comments

Having too many secrets can cause you to be closed in your own shell and not be able to network. But how open are you willing to be? Here’s an example of significant openness and a discussion about it. Let’s start with John Lennon and his monkey, that have nothing to hide:

Read more…

Facebook as your Customer Relationship Manager

December 13th, 2009 Doron Gez No comments

Facebook, LinkedIn or Twitter. If you aren’t using one of these social media platforms, now is a good time to start, even if you aren’t big on online socializing. Using social media can help with keeping in touch with your customers and associates. This post explains how.

About a decade ago, a friend bragged about a new phone he just bought, that can hold up to 300 contacts in his address book. This sounds funny when thinking about it in 2009. He then showed me that except for name and phone number you can type in additional details such as city, birthday and mail. To demonstrate the abilities of the new gadget (I remind the readers this is 1999 we are talking about) he showed me a memo the phone just made about one of his customers. The customer’s daughter just turned 16, and my friend called to congratulate his customer for the sweet sixteen birthday party they are holding. We can learn 2 things from this ‘ancient’ story:

  1. Know your customers – they will return a favor by doing business with you again.
  2. In 2009 there is no need to input your phone manually, we have technology for that!

Read more…

Network for Money?

December 1st, 2009 Doron Gez 2 comments

Well, the first place to look for money is your bank account. If there isn’t much there, and you have a great idea, you’ll have to search for funding and investors. In this post we will try looking at the subject with a different perspective.

Picture credit: stuartpilbrow on Flickr.

Part of my work with start-up companies includes finding investors and funds. With time you find that somethings works for you better than others. Of course, these are just my impressions. Hope you’ll find them useful:

Read more…

How NOT to network in LinkedIn

November 19th, 2009 Yohay Elam 1 comment

We wrote here about LinkedIn’s groups, and how to network through them. An associate of mine told me that it didn’t work for him. When I asked him why, I understood his that he came in too strong by putting a link immediately after joining. This was considered spamming, and he paid the price. Here’s a lesson for all of us.

Read more…

LinkedIn Groups – A Closer Look

October 26th, 2009 Doron Gez 1 comment

We have discussed LinkedIn here before, and pointed out the groups as one of its advantages. In this post I will elaborate on the groups feature, which can be very useful for business and networking.

How do you join groups? First thing, decide what are your fields of interests are. What does your business do? Real-estate, law, consulting? In almost any subject you’ll find groups and subgroups with many professionals in them. People (like you) on each group are looking to hire, talk and write on the selected topic. In other words, people are looking to connect – to network.

Groups Search on LinkedIn

Groups Search on LinkedIn

Read more…

4 Web and Business Myths

October 14th, 2009 Doron Gez No comments

During my work with business partners and clients I hear all kind of opinions and thoughts on how the web, social media, and online networking influence our business. I collected a few that are all a part of the World Wide Web mythology.

  1. Setting up a website can cost as low as $150: there isn’t a bigger mistake for a business than this one, especially for small and medium businesses. In many cases, a business website is the ‘Front Cover’ of the business and your reputation. This is where most of the new clients and costumers first encounter your product. That ‘Front Cover’ of your business should reflect the quality of your product. You don’t have to spend a fortune on it, but have a professional do the job, plan wisely what your site should consist of, make sure the design is friendly, and that all the features work properly(links, payment, video’s, ads etc.). This still isn’t a big cost, and it is of great importance. Isn’t it worth paying a little more on your website?
  2. Social media is a waste of time. I will start by how NOT to use social media (Sent by Shooky Galili) Read more…

How to Network – When in a Convention

October 1st, 2009 Doron Gez No comments

In a previous post named Where to Network, we have covered in which circles to connect and how to network online. It occurred to me, that we still haven’t given any tools on how to ACTUALLY network with people when the opportunity occurs, even if you are not a people person. In this post we will explore one classic example, which is attending a convention. I gathered my opinion on the subject from attending, organizing and networking in a few events, and organized my thoughts in 5 practical steps easy to follow:

1. What to wear? If you are a man, don’t laugh at this point, this is not a fashion tip! It’s important to wear something suitable for the occasion, but try to wear something comfortable for you. If you usually don’t wear a suit, don’t start now, people will notice you are uncomfortable, and it can be interpreted as unreliable. If you are not sure, and there isn’t a clear dress code, try asking a colleague on similar events. Remember, dress code is important, but feeling comfortable around others is crucial.

Sometimes, dressing wrong for the occasion is serving a purpose…

Read more…

Connect your Connection

September 21st, 2009 Doron Gez No comments

Do you have any friends working in sales? Is any of your friends a blogger? Count the amount of people you know who work with anything to do with technology. If you answered ‘YES’ to these questions or most of them, potentially you have a successful new company in your hands. More on connecting your connections in this post.

In this blog we dealt with how to built your network, and how to make it grow. Assuming you already have a network of considerable size, it’s time to make it work for you, and for your connections. A non-active network, won’t bring any value to your business. Connection won’t last – the next time you’ll need someone from your network you will have to start rebuilding your relationship from scratch.

Read more…

Five ‘Do not do’ Tips in Networking

September 13th, 2009 Doron Gez 2 comments

The web is rich with ‘How To’ guides. I also read some of these articles and posts every now and then. You can probably find endless blog posts on ‘how to network ‘ online. I chose to publish here the first official ‘how to’ post to be on 5 things you should try NOT to do regarding your network. Remember, we all learn from mistakes, why not learn from others’ mistakes?

Don’t miss opportunities – When does that big opportunity come? You could never know. In order to avoid missing opportunities, there’s only one thing to do. Take part in activities related to your business and personal life as mentioned here before. Any occasion or person you meet, could easily become a great opportunity  for a big client or  a new contract, or finding the perfect candidate for a job your hiring for.

Then again, some meetings just bring up too many bad memories

Don’t force your  business – Your product is great, I’m sure of that. But try to understand the event you’re participating in. Timing is everything (along with a good product,creative  marketing and some luck…). Sometimes you might just have one opportunity to introduce yourself to someone relevant to you -  don’t blow it. If you speak about your business in the wrong place, you might be considered rude and maybe even boring. From my experience, always introduce yourself first as a person, an individual. Don’t talk about your business straight away. People like to connect with people, not companies. Start by a short introduction about yourself. People will remember you but they will seldom remember a company name. If people will remember you it doesn’t matter which business it is, They would be interested in YOU.

Read more…